JVibe’s Limited-Edition 18 Under 18 T-Shirt

Lindsey Silken
June 2009
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When we decided to honor our first-ever 18 Under 18 award winners with a T-shirt so they could have something with which to brag, in addition to their mug shots in the magazine, we figured it had better be a pretty fly piece of apparel. When we learned about crowdspring.com, a website where 25,000 creatives vie for the jobs of their choosing by posting their designs to the website, we knew we’d found the answer. Crowdspring is almost like the social-networking tool in the design world. When you create a job, you create a profile, and when creatives post their entries, you judge them on a one- to five-star scale and post messages with your input.

On April 22, we posted our job: Design a T-shirt for the 18 Under 18 award winners that is worthy of representing them and their accomplishments. Over the two weeks we gave Crowdspring creatives to enter, we saw round after round of designs. We posted our feedback online and worked with them to come up with their best ideas that most suited the cause. At the end of the two weeks, 50 ideas had been entered and it was time to choose.

It was all fun and games for us until this point. Watching new designs come in each day and rating them was easy. Narrowing down the choices wasn’t even the tough part—we know cool when we see it—but choosing just one? Impossible! Some of these T-shirts were so fly we wanted them to say “JVibe Editors” and keep them for ourselves.

We talked to teens, consulted designers and finally realized there was one designer whose T-shirt had everything we were looking for. Congratulations to Brad Rempel from Minneapolis, who designed the winning T-shirt. “As an active member in the Minneapolis Jewish community, I thought this project was a fantastic opportunity to bring some attention to the Jewish teen movement,” Brad says. “I’ve been serving Jewish youth for the last 11 years, and it was my pleasure to design this T-shirt.”

To learn more about Brad’s work, visit his website at bradrempel.com.

Our 18 Under 18 award recipients will be notified soon, and they’ll have this limited-edition T-shirt as our tangible way of saying mazel tov!

Lindsey Silken is editor-in-chief of JVibe and plans to spend her summer with her nose in the books at the beach.